That’s right it’s not money that small businesses need, it’s leads. Money is the byproduct of having enough leads converting to cover your cost and create a profit. The number one reason ALL BUSINESSES FAIL is because they don’t have enough quality leads. You could run a business very poorly with subpar services, management, and efficiencies. However if you have enough quality leads converting your inefficiencies will be overwhelmed by the volume of profit created.
The number one thing you could do for your businesses profitability, sustainability, and enjoyability is to develop a strong lead generation and monetization strategy. Tonight that is exactly what we are talking about