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A Case Study of Two Entrepreneurs and Their Results

The variable that made the difference in these businesses

In this excerpt we study 2 businesses that are very similar. In both of these businesses we looked at we saw:

  • The same product
  • The same tool
  • The same training
  • The same support
  • The same experience

However you will find one was WILDLY SUCCESSFUL and the other was A HUGE FAILURE. How did two businesses that are so similar have such varying results?

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